While technological advances can make some companies obsolete, the ability to stay at the forefront is about flexibility. Technicolor Creative Studios will have a new Culver City campus, with offices scheduled to open in July.
“It’s really the first time in the U.S. that we’ve been able to get everyone together, and it’s really a sign of the future for our company, which is about how we have all of our businesses work together, collaborate together closely to share the expertise that we have,” said Christian Roberton, president of Technicolor Creative Studios, in an interview according to the Los Angeles Times.
Technicolor is expanding to serve the growing business from streaming services that are in a fierce competition for subscribers.
The planning includes a four-story, 60,000-square-foot main building and a 4,750-square-foot virtual production space located on Washington Boulevard. The campus will be home for the divisions of Technicolor Creative Studios that have been spread out in different locations. Currently, the Moving Picture Company – a division of Technicolor – which focuses on visual effects for shows and films, as well as its advertising division, the Mill, have separate offices in Culver City.
According to the company, Culver City was an ideal location for its new campus because many of Technicolor’s clients are already located there, including Apple, Sony, HBO and Amazon.